Amazon Coupons – $ vs % off (which one is better) 🏷️ I Seller Strategies I Jungle Scout
Welcome to Seller Strategies with your hosts Ervin Ong with Splitly.com and Maria Galindo with Fetcher.com
This is where we share/answer specific Amazon Selling strategy questions for you in 5 minutes or less.
Splitly: Amazon A/B testing and Listing Optimization tool for sellers
Fetcher: Profit Analytics tool. Know your profits, find what your best & worst performance SKU’s and be ready for tax season.
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Welcome to Seller Strategies with your hosts Ervin Ong with Splitly.com and Maria Galindo with Fetcher.com
This is where we share/answer specific Amazon Selling strategy questions for you in 5 minutes or less.
Splitly: Amazon A/B testing and Listing Optimization tool for sellers
Fetcher: Profit Analytics tool. Know your profits, find what your best & worst performance SKU’s and be ready for tax season.
Splitly.com
Fetcher.com
•••••••••••••••••••••••••••••••••••••••• •••••••••••
Stay up to date on our social media!
:+1: Facebook: https://www.facebook.com/splitly/
:+1: Facebook: https://www.facebook.com/Fetcher/
:+1: Instagram: www.instagram.com/junglescout_/
:+1: Twitter: www.twitter.com/junglescout
•••••••••••••••••••••••••••••••••••••••• •••••••••••
If you enjoyed this video, please like, share and subscribe to this youtube channel
•••••••••••••••••••••••••••••••••••••••• •••••••••••
Check Out Our our blogs
Fetcher Blog:https://bit.ly/2GHF2iF
Splitly Blog: https://bit.ly/2II7PWp
•••••••••••••••••••••••••••••••••••••••• •••••••••••
Free Resources for Amazon Sellers!
Price Testing eBook: https://bit.ly/2LoToIk
Amazon PPC eBook: https://bit.ly/2s3PSv4
Cut Your Amazon Returns eBook: https://bit.ly/2KO5hXa
FBA Calculator: http://bit.ly/2koOBOc
Split Testing 101 ebook: https://bit.ly/2LnP5NC
Statistical Significance Calculator: https://bit.ly/2KO6s8Z
Fantastic information….Whoop whooop…
Ervin – several questions:
1) While your redemption rate was higher – were your OVERALL sales higher? Or just more people actually taking money off…
2) Would you suggest PAUSING your Splitly tests during a coupon test? I find adding other factors while using a Splitly test really skews results…
Trying to get my head around the terms and conditions that makes $ off better. Is there a min or max spend etc or price range where each coupon is valid? Hence maybe the price if your product makes a difference which coupon you offer etc
This makes sense to me. People want to "know" what they are saving. Percent off makes them have to calculate. I would want to know if a smaller dollar off converts better than a larger percent off.
If you are just launching a product and have $5000 to spend on promotions what would do with it to get the most impact for driving sales?