How to Run a Successful Coupon Marketing Campaign | Restaurant Marketing

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To Coupon or not to coupon? | #RestaurantMarketing

How to Run a Successful Coupon Marketing Campaign?

First we need to consider the pros and cons or coupons. Also, the season your restaurant is in. Your current customers and their expectation as well as your competition!
The correct way of viewing coupons is NOT to grow sales for an evening but rather, it’s more about gaining new customers for life!

Type of Coupons:
– Flat-Rate Coupons
– Percentage-Based Discounts
– A complimentary Gift
– BOGO
– Combo deals
Time-based discounts
– Loyalty Cards

In this show I share with you the logistics you need to consider when it comes to offering coupons. What has worked for us and much more!

// WHO:
Hengam Stanfield is the co-owner of two restaurants in San Antonio alongside his husband Matt. Their background is in engineering. They tripled their restaurant sales in less than 5 years with 0 prior restaurant experience.They believe every restaurateur deserves owning a restaurant that does not own them.

// Need help with your restaurants marketing strategy?
Let’s chat. Email us at: MakingDoughShow@gmail.com

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#RestaurantMarketing #RestaurantPodcast

Comments

Yu Xiang says:

very helpful

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