McDonald’s – Screeshot Coupons (case study)

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Client: McDonald’s
Agency: Isobar Poland
Credits (creative): Yuri Drabent (Creative Director), Maciek Kozina (Copywriter), Asia Biernacka (Art Director), Adam Zawiasiński (Art Director), Borysław Georgijew (Motion Designer)

For McDonald’s we created mobile banners which work as regular McDonald’s coupons. All you needed to do was to make a screenshot and show it at the restaurant or scan them (they included a barcode large enough to scan them) at McDonald’s self-service kiosks.

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